Tourism statistics report for the first half of 2016 and analysis of tourism economic situation in the second half of the year

1. Tourism statistics report for the first half of the year

In the first half of 2016, the scale of my country's tourism market expanded steadily and continued to lead the macro-economy: domestic tourism reached 2.236 billion person-times, up 10.47% over the same period last year; inbound and outbound tourism reached 127 million person-times, up 4.1%; and total tourism revenue in the first half of the year reached 2.25 trillion yuan, up 12.4%.

(I) Domestic tourist arrivals increased by 10.47% in the first half of 2016 According to the results of the domestic tourism sampling survey, in the first half of 2016, the number of domestic tourists reached 2.236 billion, an increase of 10.47% over the same period of the previous year. Among them, urban residents reached 1.517 billion, an increase of 13.55%; rural residents reached 719 million, an increase of 4.51%. Domestic tourism revenue reached 1.88 trillion yuan, an increase of 13.72%. Among them, urban residents spent 1.48 trillion yuan, an increase of 15.13%; rural residents spent 0.40 trillion yuan, an increase of 8.84%.

(II) In the first half of the year, the number of inbound tourists and the number of inbound overnight tourists increased by 3.8% and 4.3% respectively. From January to June 2016, the number of inbound tourists reached 67.87 million, an increase of 3.8% over the same period of the previous year. Among them, there were 13.47 million foreigners, an increase of 9.0%; 40.03 million Hong Kong compatriots, an increase of 2.2%; 11.58 million Macao compatriots, an increase of 3.5%; and 2.79 million Taiwan compatriots, an increase of 5.8%. The number of inbound tourists was divided by entry mode: 3.4% by ship, 16.0% by plane, 0.8% by train, 21.5% by car, and 58.3% by foot.

(IV) In the first half of the year, 63.7% of foreign tourists came from Asia, and 31.2% came for sightseeing and leisure. From January to June 2016, 13.47 million foreign tourists came from Asia, 63.7% from the Americas, 12.4% from Europe, 18.9% from Oceania, 2.9% from Africa, and 0.1% from other countries. Among them, according to age, 3.8% were under 14 years old, 7.7% were 15-24 years old, 45.8% were 25-44 years old, 36.6% were 45-64 years old, and 6.1% were over 65 years old. According to gender, 64.5% were male and 35.5% were female. According to purpose, 20.2% were for conference/business, 31.2% for sightseeing and leisure, 3.4% for visiting relatives and friends, 14.8% for service staff, and 30.4% for others.

Tourism market forecast for the second half of 2016