The "2020 China Tourism Science Annual Conference and the 3rd National Tourism Management Postdoctoral Academic Forum" was held in person and via online video

Approved by the Ministry of Culture and Tourism, the 2020 China Tourism Science Annual Conference was held in Beijing on April 29. The theme of the conference was "Epidemic Response and High-quality Development of the Tourism Industry", and it was co-organized by the China Tourism Academy and Ctrip Group. Luo Shugang, Secretary of the Party Leadership Group and Minister of the Ministry of Culture and Tourism, attended the meeting and delivered a speech. More than 4,000 representatives from the Ministry of Culture and Tourism, Hubei and Wuhan, academia and industry registered to attend the meeting. The meeting was held in a "micro-site + video link" format for the entire network to watch. The morning agenda was chaired by Dai Bin, President of the China Tourism Academy, and Ms. Jane Sun, CEO of Ctrip Group, delivered a speech on behalf of the organizer. Minister Luo Shugang made an opening speech. He pointed out that in the context of the continued improvement of the COVID-19 epidemic prevention and control situation and the gradual recovery of economic and social order, we held the 2020 China Tourism Science Annual Conference in the form of a video conference to jointly study epidemic response and high-quality development of the tourism industry, which was very pragmatic and necessary. After the outbreak of the epidemic, the Ministry of Culture and Tourism thoroughly implemented the important instructions of General Secretary Xi Jinping on epidemic prevention and control, adjusted the focus of work as soon as possible after the outbreak of the epidemic, effectively prevented the spread of the epidemic through tourism activities, and effectively served the overall situation of epidemic prevention and control. In response to the difficulties encountered by the tourism industry, the Ministry of Culture and Tourism actively coordinated with relevant departments to launch a series of targeted policy measures to help the tourism industry overcome difficulties. As the epidemic prevention and control situation improves, the Ministry of Culture and Tourism has thoroughly studied and implemented General Secretary Xi Jinping's important instructions on coordinating the promotion of epidemic prevention and control and resumption of work and production to help the tourism industry resume development. In this process, industry associations such as the China Tourism Association and a large number of tourism enterprises, universities such as the China Tourism Research Institute, and scientific research institutions have actively participated in the fight against the epidemic and the revitalization of the industry. At present, under the strong leadership of the Party Central Committee, the people of the whole country are united and tenacious. In the normalized epidemic prevention and control, the economic and social operations are gradually returning to normal, and the production and living order is recovering faster. However, the international epidemic is still spreading rapidly, and the risk of imported infections is still relatively large, which brings new challenges to my country's epidemic prevention and control and economic development. We must have confidence, determination, and the courage to turn crises into opportunities, and use greater policy strength and more practical support measures to hedge the impact of the epidemic and promote the high-quality development of the tourism industry. At present, tourism scientific research should be carried out around "one theme" and "five considerations". "One theme" is to focus on the theme of high-quality development of the tourism industry. The "five considerations" include the current and long-term, culture and tourism, theory and application, domestic and international, and humanities and technology. In the future, the cultural and tourism administrative departments will continue to support tourism research and the China Tourism Science Annual Conference, and provide funding for everyone's research through various channels such as project funding, subject commissioning, and platform building. We also hope that experts and scholars will continue to study culture and tourism, continue to provide advice and suggestions for the tourism industry to respond to the epidemic and resume development, and provide more intellectual support for the industry!

Dean Dai Bin presided over the two sessions of "University Presidents Forum: Higher Education and Tourism Development" and "High-level Dialogue: Progress and Prospects of Tourism Fighting the Epidemic". Liang Liuke, President of Luoyang Normal University, Cheng Daopin, President of Guilin Tourism College, Cui Fengjun, Party Secretary of Taizhou University, Lu Lin, Vice President of Anhui Normal University, Du Lanxiao, President of Zhejiang Tourism Vocational College, Yan Xiangjun, President of Shandong Tourism Vocational College, Wang Leiting, Vice President of Taishan College, Cao Yumin, President of Suzhou Vocational University, Li Da, Party Secretary of Qingdao Hotel Management Vocational and Technical College, Gao Songtao, President of Sino-Swiss Hotel Management College, and others attended the "University Presidents Forum: Higher Education and Tourism Development" forum.

Yang Jun, deputy secretary of the Party Leadership Group and deputy director of Hubei Provincial Department of Culture and Tourism, Yang Xiangwei, director of Wuhan Municipal Bureau of Culture and Tourism, Yang Jianwu, deputy director of Zhejiang Provincial Department of Culture and Tourism, Hu Jianjin, member of the Standing Committee of Wenzhou Municipal Party Committee and Minister of Propaganda, Lv Guihe, deputy mayor of Hulunbuir, Chen Miaolin, founder of Kaiyuan Tourism Group, Wang Yu, chairman of Spring Airlines, Bao Jigang, president of the Tourism Education Branch of China Tourism Association and founding dean of the School of Tourism of Sun Yat-sen University, and Song Rui, director of the Tourism Research Center of the Chinese Academy of Social Sciences, attended the "High-end Dialogue: Progress and Prospects of Tourism Fighting the Epidemic" forum. In the award ceremony for the release of outstanding research results in culture and tourism in 2019, Vice President Tang Xiaoyun read out the list of winners, and President Dai Bin presented certificates to Han Yuanjun, Gao Jiabin, and Sun Yehong, representatives of outstanding achievements in Beijing, and took photos.

At the signing session of the "Cultural Tourism Smart School" project agreement, Dean Dai Bin (on-site), Dean Qiu Hanqin of the School of Tourism and Service Engineering of Nankai University (online), and Secretary-General Liu Shijun of the World Tourism Alliance (on-site) signed on behalf of the three parties, exchanged texts and took photos online.

During the 2020 Tourism Thinkers announcement session, President Dai Bin read out the 2020 Tourism Thinkers and presented them to Duan Qiang, President of the China Tourism Association, who then gave a response speech.

Li Zhongguang, deputy director of the China Tourism Academy, released a series of tourism research results on the fight against the epidemic on behalf of the research team. Based on the research on the impact and response of the new crown epidemic, he introduced the establishment and testing of a new tourism crisis analysis system.

Wu Fenglin, director of the Institute of Planning and Leisure of our institute, hosted a roundtable discussion on "Theory and Practice of Tourism Market Revitalization". The guests shared keynote speeches and expressed their opinions on the revitalization measures of the tourism market after the epidemic and the long-term strategy for the high-quality development of the tourism industry from the perspectives of theoretical support and practical exploration. Liu Jiaming, a researcher and doctoral supervisor at the Institute of Geographic Sciences and Natural Resources Research, Chinese Academy of Sciences, delivered a speech on the theme of "Developing shared products to promote tourism revitalization". Wu Huifang, secretary of the Party Leadership Group and director of the Sanmenxia Municipal Bureau of Culture, Radio, Film and Television and Tourism, Henan Province, delivered a speech on the theme of "Ideas and paths for the revitalization of the Sanmenxia tourism market". Cheng Suiying, dean, professor and doctoral supervisor of the School of Cultural Industry and Tourism Management of Henan University, Li Xinjian, professor and doctoral supervisor of the School of Tourism Science of Beijing International Studies University, Tang Huihong, secretary of the Party Leadership Group and director of the Jiangmen Municipal Bureau of Culture, Radio, Film and Television and Sports of Guangdong Province, Yan Hao, secretary of the Party Committee and director of the Taicang Municipal Bureau of Culture, Sports, Radio, Film and Television and Tourism of Jiangsu Province, and Ma Shangchao, chairman of the Hubei Three Gorges Pinghu Tourism Company, attended the special seminar and expressed their respective views and opinions.

The roundtable discussion on "Improving the System and Mechanism for High-quality Integration of Culture and Tourism" was hosted by Song Ziqian, Director of the Institute of Policy and Science and Education and Chief Strategic Researcher of the China Tourism Research Institute. Yang Shoumin, General Manager of China Animation Group, and Wang Wenbao, Chairman of Shanxi Culture and Tourism Group, respectively made special speeches on the topics of "Animation Makes Tourism More Interesting" and "Practical Thinking and Exploration of Innovative Integration of Culture and Tourism". The host and guests of the discussion, Huang Xihua, General Manager of Guangdong Tourism Holdings Group Co., Ltd., Fu Xianglin, President of Shanghai Gewu Cultural Development Research Institute, Ha Wen, Director of the Culture and Tourism Committee of Shizhu County, Chongqing, Xiao Jianyong, Associate Professor of the School of Cultural Industry and Tourism Management of Henan University, and Liu Shuzheng, Chief of the Investigation and Research Section of the Strategic Planning Department of the National Museum, discussed the key points and measures for the innovation of the system and mechanism of cultural and tourism integration, the integrated development of public cultural and tourism services, the construction of the system and mechanism of high-quality integration of local culture and tourism, the innovation of the system and mechanism of high-quality integration of culture and tourism talents, and the development of museum tourism.

He Qiongfeng, director of the Data Analysis Institute of our institute, hosted a roundtable discussion on "New Technology and Cultural Tourism Innovation". Guests at the meeting shared keynote speeches and discussed discussion opinions on cultural tourism innovation in the post-epidemic tourism market from a scientific and technological perspective. Luo Jun, co-founder of Tujia and Sweetome Group, delivered a speech on the theme of "The Road to Value Breakthrough of Non-standard Accommodation in the Post-Epidemic Era". Li Xin, founder and chairman of Chuangtu Technology, delivered a speech on the theme of "New Technology and Cultural Cloud". Zhang Shuwu, Director of the Digital Content Technology and Service Research Center of the Institute of Automation, Chinese Academy of Sciences; Yu Xiaojiang, Vice President of Ctrip and CEO of Global Play Platform; Xiong Ying, Vice Chairman of China Performing Arts Equipment Technology Association, President and Editor-in-Chief of "Performing Arts Technology" magazine; Vice President of Shenzhen University Intelligence Group Bao Guibao and Du Bin, senior vice president of Mafengwo Tourism, participated in the seminar and expressed their respective opinions.

At the award ceremony for outstanding papers of the 2020 China Tourism Science Annual Conference, Vice President Li Zhongguang read out the list of first, second and third prize-winning papers, and President Dai Bin presented awards to the paper authors Sun Yi and Geng Bo in Beijing.