2020 Wuxi Night Economy Development Report: Night and daytime thrive together, tourism and the city coexist

On October 24, 2020, Dr. Zhang Yang from the Industry Institute of the China Tourism Research Institute released the "2020 Wuxi Night Economy Development Report" at the "2020 China Night Economy Forum".

The report analyzes the development of Wuxi's nighttime economy from three parts: "Wuxi Impression", "Wuxi Night Economy" and "Wuxi Future". It analyzes nighttime tourism from the perspective of the overall development of the tourism industry, and looks at the development of culture and tourism from the perspective of urban development. It interprets the present and future of Wuxi's nighttime economy from the perspective of making the city better through culture and tourism and growing with the city. In the "Wuxi Impression" section, the report interprets the perception of Wuxi among different groups of people, the country's industrial competitive advantages, and the opportunities and challenges it will face during the 14th Five-Year Plan period from four dimensions: spatial location, statistical data, policy planning, and local and tourist perceptions of Wuxi. It comprehensively portrays the current status of Wuxi's city. In the "Wuxi Night Economy" section, the report analyzes the current status of Wuxi's nighttime economy, the recovery of nighttime tourism and leisure after the epidemic, the vigorous development of the nighttime economy during holidays, and Wuxi's festival activities to promote the nighttime economy. Based on a comparative analysis of the supply-side resource distribution and consumer demand of Wuxi's nighttime economy, the report points out that Wuxi still has problems such as concentrated nighttime tourism resources, a need to enrich nighttime entertainment attractions, and further optimization of business distribution. It also conducts an in-depth analysis of the differences in preferences and evaluation focuses between local residents' nighttime leisure and foreign tourists' nighttime tourism. In the "Wuxi·Future" section, the report points out that every city, including Wuxi, needs to consider the development of culture and tourism as a whole with the development of the city. From the perspective of stock, attention should be paid to the micro-scale and refined development of existing resources, which is the basic dimension of high-quality development; from the perspective of increment, culture and tourism should be combined with the city's advantageous industries. For Wuxi, it should fully develop its advantages in manufacturing and emerging industries, fully promote the innovative integration of emerging manufacturing and modern service industries, transform the industrial competitiveness itself into tourism resources, and make the development of culture and tourism provide a better soft environment for industrial development; from the perspective of regional empowerment, it emphasizes that the metropolitan area is a national development strategy. Every city in the circle needs to consider its own position in the metropolitan area and form a joint force in industrial system, new consumption, new urban infrastructure, and marketing promotion; from the perspective of building national image and cultural confidence, every city should explore its own unique characteristics. Tourists and residents do not need the same city appearance or the same night. Cities with unique cultural temperament and tourism services can become the first choice destination in the hearts of tourists and become the city business card representing the national image. Scan the code to get the report release PPT