Report on the Development of China's Hotel Industry (2012-2013)
catalogue
Chapter 1 Development Environment and Innovation Motivation of the Hotel Industry 1. Promoting Urbanization and Expanding the Development Space of the Hotel Industry 2. Doubling National Income is a Powerful Guarantee for the Development of the Hotel Industry 3. The National Leisure Outline is a Necessary Condition for Breaking through Tourism and Leisure 4. Innovation Will Become a Powerful Tool for the Development of the Hotel Industry Hotel investment Accommodation is suitable for both living and leisure. 8. Health and wellness hotels are born in response to the times. 9. Hotels in urban/tourism complexes. Chapter 4: Hotel Business Model Innovation. 1. Core Elements of Business Model Innovation. 2. Business Model Innovation with Brand Assets as the Core Element. 3. Business Model Innovation with Management Capability as the Core Resource. 4. Business Model Innovation with Capital as the Core Element. 5. Vacation Rental Model that integrates dispersed vacation resources. Chapter 5: Hotel Operation and Management Innovation. 1. Hotel Product Innovation. 2. Hotel Marketing Model Innovation. 3. Hotel Human Resource Management Innovation. Chapter 6: Hotel Brand Construction and Management Innovation. 1. The Era of Local Hotel Brand Creation has Arrived. 2. Multi brand Strategy is Gradually Becoming the Basic Strategy of Domestic Hotel Groups. 3 Chapter 7 Strategic Considerations for Brand and Group Name: New Technology Applications in Hotels 1. Wide Application of New Technologies in the Hotel Industry 2. Application of Information Technology 3. Application of Low Carbon Environmental Protection Technology 4. Introduction of Scientific Management Technology Chapter 8: New Trends in the Hotel Capital Market 1. Hotel Capital Operation Mode 2. Hotel Investment Institutions 3. Venture Capital Involvement in Hotel Development 4. Privatization of Listed Companies 5. Domestic Mergers and Acquisitions of Hotel Groups 6. Overseas Expansion of Hotel Groups Chapter 9: Development Trends of the Hotel Industry Chain 1. Overview of the Hotel Industry Chain 2. Hotel Consulting Institutions 3. Hotel Supplies Industry 4. Hotel Service Outsourcing 5. Tourism E-commerce Chapter 10: Policy Guidance for the Hotel Industry 1. Policy and Regulations 2. Legal Protection 3. Institutional Reform 4. Market Standardization V. Standard Setting
Editorial Committee of China Hotel Industry Development Report
Chairman Dai Bin, Dean of China Tourism Research Institute, Professor and Editorial Board Member (arranged in alphabetical order by name) Bao Jigang, Dai Bin, Du Jiang, Jafari, Li Tianyuan, Song Haiyan, Tian Li, Wei Xiao'an, Xie Yanjun, Zhang Lingyun
Compilation Team for the Report on the Development of China's Hotel Industry (2012-2013)
Editor in Chief Yang Honghao, Associate Researcher at the Industry Institute of China Tourism Research Institute, Writing Team Member Li Zhongguang, Yang Yanfeng, Zhandongmei, He Qiongfeng, Chen Xu, Wu Liyun, Jiang Yanxia, Fu Gangye